The Essential Short Guide to Web Content Strategy and Planning Out Now

The Essential Short Guide to Web Content Strategy and Planning.
Our first publication of 2021 is available now: The Essential Short Guide to Web Content Strategy and Planning. You can find it at Amazon, Kobo and Apple Books as well as the Proactivity Press online shop.

Well-curated websites with timely, relevant and engaging content don‘t happen by accident. Any content marketer on the planet will tell you it takes laser-focused, relentless effort, in which nothing is random, nothing is wasted and everything is measurable.

Without a content strategy, you have no complete or coherent idea what all the elements are, who you are communicating with, how to reach them or how to measure benefits against cost.

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